Corporate Portfolio

Pacific Internet

Singapore | Pacific Internet | 3,500 ft²

Pacific Internet’s headquarters houses services catering to the local and regional corporate markets.  In their objective to provide customers with quality services with innovative products, Ai was faced with the challenge of aligning the space with Pacific Internet’s branding direction. 

Planning was crucial since addition and alteration works were to be carried out during office hours.  Intensive planning and project management was provided by Ai.  Given the colourful branding of Pacific Internet, Ai opted for a monotonous design tone to put the spotlight on the products and services offered.  With Pacific Internet’s corporate goals, marketing objectives and branding strategies in mind, Ai created a space that communicates the direction of the business.  The reception serves not only as an entry point for all corporate stakeholders, but also showcases their capabilities thru savvy LCD screens mounted on posts.  Overall, the project was an enormous success in integrating marketing and branding concepts with design while providing functionality. 

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